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Consumer Corner Tuesday 8:30am - 9am Cheryl Pearson-McNeil Senior Vice President, Communications, at Nielsen U.S joins Matt McGill every Tuesday at 8:30 for "Consumer Corner" discussions related to research, marketing, audience measurement, surveys and more. Cheryl Pearson-McNeil is an award-winning executive with more than 21 years of public relations, communications and writing experience, Ms. Pearson-McNeil’s expertise spans diverse industries, including advertising, television, public affairs, the non-profit sector and government. In her current position at The Nielsen Company, Ms. Pearson-McNeil has held responsibilities for national advertising, government relations, community outreach, education and philanthropic initiatives. A well-known figure in media and community affairs in the Chicago area, Ms. Pearson-McNeil is the former press secretary for Chicago City Treasurer Miriam Santos, the first Latino elected official in the City of Chicago. She is also a former director of station relations for WMAQ, the NBC television station in Chicago. Ms. Pearson-McNeil has been featured in several local, regional and national publications, including Today’s Chicago Woman, Ebony Magazine, PRSA Tactics, N’Digo magapaper and SELF magazine, and continues to serve as a public speaker on a variety of topics around the country. Cheryl holds a Bachelor of Arts in public relations from Purdue University and a Masters of Business Administration from the Keller Graduate School of Management. Feel free to let us know what you think of Consumer Corner with Cheryl Pearson-McNeil and which consumer issues you'd like to see Cheryl tackle on future segments. |